I have been making websites since I was a college student in the 1990s. Soon after I started making websites, I found that I was really good at showing other people how to make their own, and since then I have helped thousands of people do just that. I also discovered that I love to write, which led to contributing to several technical books about web and multimedia development. I even wrote a best-selling book about Flash and co-wrote the official training materials for that software. 

Over the years I have combined my love of writing with my working knowledge of web development to help my clients create content that is optimized for search engines. While I can write the content for them, I generally encourage my clients to write their own. They are, after all, the experts in their subject matter. Their voices are the ones that their target audiences need to hear.

To make the process easier for my clients, I have created a collection of worksheets, cheatsheets, and guides. Those resources help my clients go through the process of figuring out who they are talking to, what they need to talk about, and how they can get that information out to the people who need to read it. And those resources are what I will share during this 3-day challenge. Together, let’s unlock your content creation superpowers and embark on a transformative experience.